Operating costs do not end once an outdoor display is installed. Energy consumption, routine maintenance, service visits and unexpected downtime all contribute to cost of ownership.
At Infinitus, we engineer every part of the new imotion DOOH product line to reduce these costs throughout the product’s lifetime.
How imotion DOOH Reduces TCO
Lower Energy Consumption
Energy consumption is one of the largest ongoing costs of operating an outdoor digital signage network.
Our optimized airflow architecture and intelligent Dual-Stage Cooling deliver cooling only when it's needed. Adaptive cooling and smart brightness optimization result in lower power consumption by up to 30% compared with similar solutions without compromising thermal performance.
Reduced Maintenance Costs
Servicing outdoor LCD displays is one of the largest ongoing and far too often unanticipated operating expenses. These displays are often deployed across multiple sites, including busy urban areas, transport hubs and hard-to-access locations. As a result, every service intervention can involve significant travel and labor costs. Since the displays are revenue generating assets, prolonged downtime is not acceptable.
We developed imotion DOOH not to eliminate maintenance, but to make it predictable, efficient and less frequent. With our technical monitoring software Controlmotion operators know exactly when service is required, helping eliminate unnecessary site visits and allowing maintenance to be planned before minor issues become major ones. Another important feature of imotion DOOH is the new POWER MAX power management module. In the event of a power interruption or tripped circuit breaker, the system automatically performs a status check once power is restored and safely restarts the unit if all operating conditions are within the defined parameters.
POWER MAX also enables a complete remote power cycle of the entire digital signage system, allowing the unit to be fully rebooted when required without an on site intervention.
We didn’t only focus on predicting maintenance visits, but also on reducing maintenance requirements of the cooling system itself. Rather than relying on an intermediate heat exchanger, whose performance is too dependent on keeping heat exchanger surfaces clean, imotion DOOH cools the integrated electronics directly using optimized airflow. This direct cooling approach delivers high thermal efficiency while maintaining consistent performance over time. By combining DSC™ with an optimized filter design, we reduced the filter load and doubled the filter lifetime.
Modular Design
During development, we considered the full lifetime of the system, which is ultimately limited by the lifetime of the LCD panel. For this reason, the enclosure was designed to support the integration of different UHB LCD panels. Switching between different LCD panels is easy and does not require any structural modifications.
In addition to supporting different LCD panels, we also prepared the system for the future integration of LED modules. The combination of a stainless steel enclosure and modular design allows already installed units to be upgraded without major modifications for ten years or more.
Tested for outdoor reality
DSC™ is tested under combined solar radiation, high ambient temperatures and maximum internal thermal load in the SRS Solar Radiation Simulator. This validates stable operation under conditions beyond the intended real world operating environment.